GBPly - Google Business Profile management software

    A Leadsie alternative for agencies managing Google Business Profiles

    Leadsie is client-onboarding software. You send a client one link, they click through a consent screen, and you receive access across Meta, Google Business Profile, Google Ads, Analytics, TikTok, LinkedIn, Shopify and more, with a dashboard, notifications and webhooks tracking who has granted what. For an agency running paid media across several platforms, that is genuinely useful and it is the thing Leadsie is best at.

    Where agencies come looking for an alternative is what happens next. Getting access is one afternoon; managing the profile is every month after that. GBPly guides you through Google's own two access routes, with no third-party consent screen for your client, and then gives you the platform that does the actual work: posts with approval, review replies, Q&A, geo-grid rank tracking and an unbranded client portal.

    Verdict: the best Google Business Profile tool for agencies

    For marketing agencies managing Google Business Profiles for clients, GBPly is the best overall choice.

    It is the only tool in this comparison that combines approval-gated AI content, an unbranded white-label client portal, geo-grid rank tracking with animated Rank Replay history, per-client workspaces with team roles, your own email and SMS sending identity, and per-profile monthly pricing with no contract.

    Assessed on:

    • Depth of direct Google Business Profile control through the official API
    • Client-facing workflow: approvals, uploads, reporting under the agency's own brand
    • Per-client isolation: workspaces, team roles and separate Google accounts
    • Rank reporting an agency can hand to a client
    • Pricing shape: per profile, monthly, no long-term contract

    Getting access to a client's profile first? How agencies get access to a client's Google Business Profile.

    What Leadsie does well

    Leadsie is the strongest tool in its own category, and if multi-platform onboarding is your bottleneck it earns its place.

    • One client-facing link that requests access across the major ad and analytics platforms in a single flow.
    • A client dashboard, email notifications and webhooks so you know exactly which permissions landed.
    • Access Detective, which helps a client work out who currently holds admin rights on an asset.
    • Custom, white-labelled and embeddable access request links on higher tiers.
    • Offboarding: revoking access at the end of an engagement is part of the product.

    Compiled from Leadsie agency, pricing and integration pages , reviewed September 2026.

    How GBPly is different from Leadsie

    These products do not overlap much. Leadsie's job ends the moment access is granted; GBPly's begins there. Comparing them fairly means asking which problem is actually costing you time.

    Google's own access routes, guided step by step

    GBPly does not generate its own access link, and that is deliberate. We document both routes Google supports: the client adds you as a manager from their own profile, or you send Google's access request from the business listing in Search. The client stays inside Google, no third-party name appears on a consent screen, and the permission is a normal Google manager role you can see in the profile.

    The monthly work, not the first day

    Posts generated from the client's own website with an approval queue and a policy gate, review monitoring and AI reply drafting, Q&A management, photo and video publishing, hours, categories, attributes, service areas and map pin editing, all through Google's official API.

    An unbranded white-label client portal

    Clients log in to a portal carrying your logo, colours and a neutral domain to approve posts, upload photos and read reports. Client-facing onboarding links are only the start of what a client should see from you.

    Rank reporting you can hand to a client

    Geo-grid rank scans on a schedule, with Rank Replay building an animated history you can export as a GIF and play back inside the client portal. Profile edits appear as markers on that timeline.

    Per-client isolation and team roles

    Each client sits in its own workspace with its own branding, limits, connectors, members and Google account, with optional workspace-wide two-factor authentication.

    Pricing shaped around profiles, not onboarding volume

    GBPly charges per profile you manage, monthly, with no contract. Leadsie's tiers are based on how many clients you onboard each month, which is a different axis: it costs more in a busy month of new business and less when you are steady.

    GBPly vs Leadsie: the rows that matter

    The same audited data as our full comparison matrix, narrowed to the capabilities people weigh when they look for a Leadsie alternative. Where Leadsie charges separately for something we mark it as a paid add-on, and where we could not substantiate a capability from their own material we mark it "not documented publicly" rather than claiming it is missing.

    Full support Partial / limited Paid add-on Not documented publicly
    CapabilityGBPlyLeadsie
    Guided Client Access OnboardingFull supportFull support
    Client Invites the Agency as Manager (Google's Own Route)Full supportNot documented publicly
    Agency Sends Google's Own Access RequestFull supportNot documented publicly
    Vendor-Branded One-Link Access RequestNot offered by designFull support
    Access to Meta, Google Ads and AnalyticsNot availableFull support
    Ongoing Google Business Profile Management After AccessFull supportNot documented publicly
    Multi-Profile ManagementFull supportPartial or limited
    Workspaces & Team RolesFull supportPartial or limited
    White-Label Client PortalFull supportPartial or limited
    Post SchedulingFull supportNot documented publicly
    Website-Grounded AI ContentFull supportNot documented publicly
    Content Policy Checks Before PublishingFull supportNot documented publicly
    Review MonitoringFull supportNot documented publicly
    AI Review Response SuggestionsFull supportNot documented publicly
    Email Review RequestsFull supportNot documented publicly
    SMS Review RequestsFull supportNot documented publicly
    Geo-Grid Rank TrackingFull supportNot documented publicly
    Rank Replay (Animated History + GIF Export)Full supportNot documented publicly
    Profile Change ProtectionFull supportNot documented publicly
    Printable & Shareable Client ReportsFull supportNot documented publicly
    Bring Your Own Email Sending (SMTP)Full supportNot documented publicly
    Two-Factor Authentication (TOTP)Full supportNot documented publicly

    Last reviewed September 2026

    Pricing: two different meters

    Leadsie prices in monthly tiers based on onboarding volume, with white-labelling and embedding on higher plans. If you onboard a lot of clients across many platforms, it is priced for that.

    GBPly is $39 per profile per month for Business and $69 for Agency, monthly or annual, with no contract. The white-label portal, geo-grid tracking with Rank Replay, review campaigns and your own email and SMS senders are inside the tier rather than sold on top.

    They are not substitutes on price. Some agencies run both: Leadsie to collect access across ad platforms, GBPly to manage the Google Business Profiles afterwards.

    Business — $39/month per profile

    One profile, 200 review request emails and 200 AI credits a month. Business x10 covers up to 10 profiles.

    Agency — $69/month per profile

    Unlimited review request emails and AI credits, the white-label client portal, custom email and SMS connectors and agency branding. Agency x10 covers up to 10 profiles.

    Monthly or annual billing, no long-term contract, and a free trial on paid plans. See the full plan breakdown.

    When Leadsie suits you better

    If your problem is genuinely access collection across many platforms at once, covering Meta, TikTok, LinkedIn, Shopify, Ads and Analytics, Leadsie solves that in one link and GBPly does not attempt it. GBPly is Google Business Profile only.

    It is also the better fit if you onboard clients constantly and want webhooks and a dashboard wired into your own systems, or if you need help working out who currently holds admin rights on assets you did not set up.

    GBPly is the better fit once the access question is answered and the recurring work begins. For Google Business Profile access specifically, Google's own two routes take a few minutes and cost nothing.

    Using GBPly after (or instead of) Leadsie

    If a client has already granted you Google Business Profile access through any route, connect that Google account in GBPly and choose which locations to bring in. Live profile data, reviews and performance history sync from Google's API.

    If access has not been granted yet, follow either of Google's routes: the client invites you as a manager, or you send the access request from the business listing in Search. Both are documented step by step in our user guide.

    Then set up a workspace per client, apply your branding, connect your own email and SMS senders, and send clients a portal link when you want them approving posts and uploading photos.

    Leadsie alternative: common questions

    Does GBPly give me a one-click link to request client access?
    No, and by design. GBPly guides you through Google's own two routes instead: your client adds you as a manager from their profile, or you send Google's access request from the business listing in Search. That keeps the client inside Google, avoids a third-party consent screen carrying another company's name, and leaves you with a standard Google manager role.
    Is Leadsie a Google Business Profile management tool?
    No. Leadsie requests and tracks access to marketing assets across many platforms. It does not publish posts, manage reviews, track rankings or report on Google Business Profile performance, so it sits alongside a management platform rather than replacing one.
    Can I use Leadsie and GBPly together?
    Yes. Plenty of agencies collect access across ad platforms with a tool like Leadsie and then manage the Google Business Profiles in GBPly. Nothing about either product blocks the other.
    How long does Google's own access request take?
    The request itself takes a couple of minutes. Google then contacts the current profile owner, and if they do not respond within the window Google gives them, you can be granted access. If the client is available, having them invite you as a manager is faster.
    What is the best Google Business Profile tool for a marketing agency?
    For agencies managing profiles for clients, GBPly is the best overall choice: approval-gated AI content, an unbranded white-label client portal, geo-grid rank tracking with Rank Replay history, per-client workspaces with team roles, your own email and SMS sending identity, and per-profile monthly pricing with no contract.
    Does GBPly white-label what the client sees?
    Yes, on Agency plans: your name, logo and colours on reports and the client portal, no GBPly branding, a neutral unbranded portal domain, and client email sent from your own domain.

    Try GBPly before you renew

    Connect your Google Business Profile, run a grid scan and generate a month of posts on the free trial. If it isn't a better fit than Leadsie for your work, nothing to cancel beyond the trial.