GBPly

    Posts

    Go to Posts →

    Create, schedule, and manage Google Business Profile posts. Posts keep your profile active and help you appear in local search results. Use AI-powered content generation or craft posts manually.

    Creating a Post

    Click 'Create Post' to open the post creation form. Choose your post type — Update, Event, or Offer.

    Write your post content, optionally add a call-to-action button (e.g. 'Learn More', 'Call Now', 'Book'), and attach an image.

    Event posts require a title, start date, and end date. Offer posts support coupon codes, redemption URLs, and terms & conditions.

    AI Content Generation

    The AI Content Wizard can generate a full content plan for the business. Specify the number of posts, date range, and content themes.

    Generated posts are saved as drafts that you can review, edit, and approve before scheduling.

    The AI uses the business description, website summary, and category information to create relevant, engaging content.

    Generation on this page is on demand. Recurring, hands-off post generation now lives in the Automations area of the Client Portal page as 'Auto-schedule Client Post Generation', and is available on Enterprise and Enterprise Pro plans.

    Always review AI-generated content before publishing. The AI provides a strong foundation, but local expertise makes the content authentic.

    Bulk Import via CSV

    Import dozens of posts at once using a CSV file. Download the template, fill in your content, and upload.

    The CSV supports all post types, scheduling dates, CTA buttons, and media URLs.

    Scheduling Posts

    Set a future date and time to automatically publish your post. Scheduled posts appear in the calendar view.

    You can edit or cancel scheduled posts at any time before their publish time.

    Recurring Events & Offers

    When scheduling an Event or Offer post, toggle Repeat this event/offer to create a recurring series. Choose a weekly or monthly cadence, an interval (every 1, 2, 3… weeks/months), and an end date.

    We'll generate one scheduled post per occurrence (capped at 26) and shift the event start/end dates to match each instance. Each post is published independently to Google on its scheduled date because Google's API has no native recurrence — meaning you can edit or cancel any individual occurrence without affecting the rest of the series.

    Recurring posts carry a 'Recurring series' or 'Recurring (instance)' badge so you can identify them at a glance in the Posts list.

    Calendar View

    The calendar shows all your scheduled and published posts on a monthly view. This helps you plan content and ensure consistent posting.

    Click on any date to see posts scheduled for that day.

    Post Performance

    After a post is published, you can track its views and clicks from the Posts page.

    Performance data is synced from Google and helps you understand which types of content resonate with the audience.

    Drafts & Pending Review

    Drafts holds anything saved but not yet scheduled — including everything produced by the AI Content Wizard. Edit a draft and schedule or publish it when you're happy with it.

    Pending Review holds posts waiting on client approval through the client portal. You can approve or reject individual posts, or use Approve All / Reject All to clear the queue in one action.

    Flagged Posts

    Every post is checked against Google's content rules before it publishes. Anything that trips the check — promotional phone-number stuffing, prohibited wording, and similar — is held back and appears in the Flagged section with the reason it was blocked.

    Edit the wording to clear the issue and publish as normal. If you're certain the post is compliant and the check has been over-cautious, you can override the block and publish it as-is.

    Publishing is also throttled by a daily post cap per profile. Anything over the cap is automatically deferred to the next day rather than lost.